The Social Media Index

In today’s interconnected world, your social media presence is more than just a collection of posts and followers – it’s a dynamic reflection of your influence, expertise, and engagement. The impact of an individual’s digital footprint is immense, yet often remains fragmented and hard to quantify.

This website offers a practical, quantitative approach to measuring digital impact. The goal is to provide a Social Media Index that helps individuals understand and compare their influence more meaningfully.

YouTube Impact

Traditional metrics like views and subscriber counts don’t always reflect the quality or depth of impact — especially across different fields. For example, a teacher sharing videos on how to use ChatGPT to code may attract millions of views, while another teaching advanced postgraduate topics like solving partial differential equations may have a much smaller audience. Yet both may be making a significant impact within their own domains.

This platform aims to address that imbalance by offering normalised metrics that take context into account. By doing so, it helps surface meaningful engagement and influence — not just raw numbers.

We introduce YouTube Social Media Indexes to help quantify and compare meaningful impact across different creators and content types. Measuring YouTube Impact